Center for Marketing Research
The Center for Marketing Research is currently closed.
Research
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How the Pandemic Impacted Social Media Use Among the Fortune 500
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A breakdown of the effects of COVID-19 on GEN-Z college students
School Choice enables families to choose the educational option best suited to their children in grades K-12. The availability of these programs varies based on residence locations as each state has different School Choice options. The report will provide a holistic and detailed analysis on the Private School Choice programs in the U.S. as it is currently the segment most widely considered in the national School Choice debate.
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BayCoast Bank White Paper Series: The effects of Social Medias use in Business
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The effects of high level social media interactions across media platforms
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The following research utilized a survey approach within a mid-sized public university in Northeastern United States, yielding a random sample of Generation Z students.
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The importance of Instagram use in larger companies.
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Trends of the Millenial generation and its use of social media commerce.
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The importance of Instagram use in larger companies.
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A study on the usage of social media by the top charities and nonprofit organizations in the US.
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College universities are realizing the importance of social media and blogs to recruit a new population of students.
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A study tracking the use of social media to target prospective MBA students.
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Not-for-profits are now communicating in new ways.
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In this report, respected and experienced business savvy bloggers talk about everyday challenges of running a blog and how they deal with them.